You may have heard that today’s consumers expect timely and relevant information from the businesses they choose to hear from. Segmentation is the first step toward sending that targeted, relevant content that gets results for your business.
Whether you’re not sure how to segment your list or you just want to learn more, join us in this impactful presentation, we’ll share strategies and tips that help you segment your list to send more relevant information to your subscribers. You’ll learn:
Basic strategies to segment your email list
How to get your subscribers to self-segment
How to use existing data & tools to send relevant information